Fractional BD Lead · Based in Yerevan

I help Web3 and fintech companies land their first partners across Europe, the UAE and Asia.

Your company may be registered in Dubai or Cyprus while your partners are in Europe, Asia or the US. I find the right exchanges, payment providers and distribution channels in each market, get you in the room and help you close.

Book a 20-minute call LinkedIn profile
70% of retainer deals signed in a year involved me · Cointelegraph
5–6% lead-to-deal conversion, mostly from my own outreach · crypto media
+27% client retention · crypto media
37% of company turnover from my clients within 8 months · investment firm
Worked with
BitgetPoloniexPhemexSolanaNEAR

What I do

Business development, end to end, without a full-time hire.

You get one person who owns the partner pipeline, from the first list to the signed deal.

Partner search

A focused list of exchanges, payment providers and distribution channels in the markets you need, matched to your product and stage.

Outreach

Direct, personal outreach to the decision-makers, not mass mailing. Most of my past clients came from my own outreach.

Meetings

Qualified meetings in your calendar with people who can say yes, with context prepared for both sides.

Closing support

Follow-ups, proposals and negotiation support until the partnership is signed.

How we can work

Start small. Pay for results.

My fee is tied to the meetings and deals I bring, so the risk is shared from day one.

01 · Pilot

A short pilot, paid per qualified meeting

We agree on the target partners and what counts as a qualified meeting. You pay only for the meetings that happen.

02 · Ongoing

A hybrid model once it works

  • Small monthly base
  • Bonus per qualified meeting
  • Percentage of closed deals

Terms depend on your market and goals. We set them together on a call.

Track record

Crypto media, fintech and B2B sales.

2026

Founder, RWA analytics product

Built an analytics product for tokenized real-world assets.

2025–2026

Cointelegraph

Took part in 70% of the retainer deals signed over one year.

2019–2022

Sales Lead · Crypto media outlet

Sold partnerships to crypto exchanges and L1 blockchains, including Bitget, Poloniex, Phemex, Solana and NEAR. Found most clients through my own outreach, converted 5–6% of leads into deals and raised client retention by 27%.

2016–2017

B2B Sales Manager · Investment company

Within 8 months my clients accounted for 37% of company turnover. Raised all the financing for a large sports centre.

Master’s in Economics, HSE English · Russian

Media

Writing and commentary on tokenization.

Investing.com · Quoted Looking Beyond Returns in Tokenized Real Estate Read → Hackernoon · Article Real Estate Tokenization: New Blood for the Property Market Read → Hackernoon · Article Private Market Role in Crypto Growth Read →

Looking for your first partners in a new market?

Tell me about your product and the partners you need. In 20 minutes we will know whether a pilot makes sense.

Book a 20-minute call Connect on LinkedIn